A | KYIV, Ukraine -- Russia appears to be suffering severe losses as it wages its new offensive in eastern Ukraine, amid some of the bloodiest fighting in months, according to Ukrainian officials and independent analysts.Russia has thrown thousands of troops and hundreds of tanks and armored vehicles into the offensive, which is focused mainly on the strategic city of Avdiivka and further north near the city of Kupiansk. Russian forces for roughly two weeks have been trying to encircle Avdiivka, which is one of the most heavily fortified areas of Ukraine's frontline.Ukrainian officials on Sunday claimed Russia had lost over 6,000 soldiers in a week, as well as over 400 armored vehicles and tanks. Britain's defense intelligence claimed Russian casualties have spiked by 90% since it began the offensive.ABC cannot independently verify those numbers, but numerous videos of the Russian attacks around Avdiivka released by Ukrainian units suggest Russia is taking losses on a scale not since last winter.Some of the videos show columns of Russian armor coming under withering Ukrainian fire as they try to advance, pummelled by artillery and anti-tank missiles, and running into minefields. In other videos, Russian forces can be seen being barraged by U.S.-supplied cluster munitions. Large groups of Russian infantry can be seen being struck by artillery.Open source analysts watching the videos have counted dozens of Russian vehicles destroyed and damaged.Ukraine does not publish its own casualties, but Ukrainian officials have acknowledged they are also large.So far Russian forces have made little progress, only advancing a few hundred meters, near Avdiivka, according to both Ukrainian and Russian accounts.But despite the losses, Russia is continuing its efforts to encircle Avdiivka. The Washington, D.C.-based Institute for the Study of War on Sunday assessed Russia was moving more troops up to continue the attack."Russian forces are funneling additional forces to the Avdiivka front despite ongoing challenges with frontal mechanized assaults and the failure of a renewed push on October 19-20," the ISW wrote in its daily update on the war.Ukrainian officials have said they believe the determined Russian effort to seize Avdiivka is motivated by the Kremlin's desire to claim a significant victory ahead of Russia's presidential elections next year."It appears that Russian forces are continuing to use ineffective and costly tactics in offensive efforts near Avdiivka leading to high personnel and vehicle losses, and that they have continuously done so in several waves of attacks over the past week suggests that the Russian military command is prioritizing this axis, despite continued and growing losses," the ISW wrote in an earlier assessment on Saturday.Some Russian pro-war military bloggers have criticised how the operation has been handled and the decision to attack the most heavily fortified area of Ukraine's line, given the small progress so far.Analysts, however, have warned that despite the catastrophic losses, Russia may still be able to encircle Avdiivka and that it still has sizeable reserves in the area.Vitaliy Barabash, the head of Avdiivka's Ukrainian military administration, on Monday said Russian forces were attempting to cut the only road leading to the city, which would isolate the Ukrainian forces defending it."Logistics are very difficult. Twenty two kilometers to the city are constantly under fire, both during the day and at night. It greatly complicates both evacuation and bringing in humanitarian aid. Any logistics is all through one road. Of course, the enemy is trying to cut it," Barabash said in a live interview with RFE/RL.He also said that 1,601 civilians still in Avdiivka did not want to leave.Ukraine is also still on the offensive. In the past week, an unusually large force from two elite Ukrainian Marine brigades landed on the Russian-occupied eastern bank of the Dneipr river in the Kherson region. The Ukrainian units have advanced into at least two villages there and are digging in, according to Russian military bloggers.The scale of the operation is still very unclear, but it appears Ukraine may be attempting to establish a bridgehead there that if successful could create a possibility for it to move larger forces across for a bigger attack, potentially opening a new front in its counteroffensive. For now, most analysts assess the size of the Ukrainian force operating on the eastern bank is still small.Ukrainian forces are also continuing to attack on the main axis of the counteroffensive in the southern Zaporizhzhia region and around the city of Bakhmut, reportedly making small advances.。 到2030年，社会消费品零售总额达到60万亿元左右 5年10万亿元消费增量有支撑 作为消费领域首份国家级专项规划，《扩大消费“十五五”规划》（以下简称《规划》）提出到2030年消费市场发展目标：消费市场总体规模持续扩大，社会消费品零售总额达到60万亿元左右。
B | 2025年，我国社会消费品零售总额达50.12万亿元，连续多年稳居全球第二大商品消费市场和第一大网络零售市场。 按照目标，未来5年，社会消费品零售总额将有10万亿元左右增量。
C | 实现增量目标的支撑条件如何？怎样实现增量目标？记者进行了采访。
D | 增量目标具备坚实支撑条件和较强可操作性 夜幕降临，重庆长嘉汇购物公园热闹起来，一场科技与文化交织的无人机灯光秀上演。花朵、熊猫、山水等图案轮番呈现，为这座城市增添几分浪漫。
E | “和家人看完无人机表演再吃顿火锅，晚上都安排满了。”游客彭尚文说，吃完饭还要去商圈选购文创商品。 去年4月以来，无人机灯光秀已展演100余场，全网传播量约110亿次，串联起餐饮、零售等消费链条。
F | 该商圈一家店铺的经营者介绍，在夏季夜间展演时段，门店客流量比平日提升三成，整体营业额大幅上涨。流量转变为实实在在的增量，成为消费活力迸发的生动写照。 商务部研究院流通与消费研究所副研究员姜照认为，《规划》提出到2030年社会消费品零售总额达到60万亿元左右，是在2025年首次突破50万亿元大关基础上设定的预期性目标，具备坚实支撑条件和较强可操作性。
G | 消费市场底盘稳固—— “十四五”时期，尽管外部环境复杂严峻，但消费市场总体保持增长。
H | 我国社会消费品零售总额相继跃上40万亿元、45万亿元和50万亿元台阶，5年间增长超10万亿元。最终消费支出对经济增长的平均贡献率达58.8%，比“十三五”时期提高10个百分点。 智能家居、智能机器人等新产品进入市场，技术迭代升级，供需更好适配，逐渐进入千家万户；县域市场以及银发、青年、婴童等消费群体体量庞大，消费增长前景广阔……参照“十四五”时期的增长规模，这一目标积极可行。 国家发展改革委有关负责同志表示，面向“十五五”，我国消费市场发展进入提质扩量的关键时期，消费基础稳固扎实、消费升级趋势明显、消费场景创新活力充足，为消费市场壮大提供坚实支撑。 政策举措接续发力—— 7月8日，2026年全国暑期文化和旅游消费季启动。消费季期间，各地将举办超3万场次文旅消费活动，发放超4.5亿元消费券等消费补贴，助力居民游客欢度暑期。 近年来，提振消费专项行动、消费品以旧换新、国际消费中心城市培育建设、个人消费贷款财政贴息、有奖发票活动等促进消费政策落地实施，成效持续显现。 2025年，以旧换新相关商品销售额超过2.6万亿元，惠及消费者超3.6亿人次，带动社会消费品零售总额增长超1个百分点。今年上半年，消费品以旧换新累计带动相关商品销售额1.1万亿元，惠及1.5亿人次，有力促进相关商品销售和产业发展。 今年第三批625亿元超长期特别国债支持消费品以旧换新资金已下达，政策效应持续显现；国家发展改革委正会同有关部门抓紧研究制定扩大内需战略实施方案（2026—2030年）……扩内需、促消费系列政策持续推出，将助力消费市场规模持续扩大。 优化供给，形成新增长点 商品消费是促消费、惠民生的重要领域。我国商品零售额由2021年的39.4万亿元增至2025年的44.3万亿元，累计增长12.5%，占社会消费品零售总额的比重长期保持在90%左右。
I | 《规划》突出创新引领，从推广绿色消费、提升生活类商品消费、推进“IP（知识产权）+消费”等方面，对推动商品消费扩容升级进行了系统部署。 正值暑期，江西景德镇御窑博物院迎来许多游客，研学游的学生、亲子游的家庭在文创区域认真挑选商品。 “我到每个地方旅游都会买特色文创产品。”来自浙江宁波的游客张莹刚买了一个“岁岁鸭”冰箱贴，冰箱贴外观参照馆藏文物素三彩鸭形香薰设计。“很有历史感。”张莹很满意。 围绕“岁岁鸭”IP，景德镇御窑博物院推出了180余款周边文创。
J | 院长翁彦俊介绍，博物院与设计单位合作，挖掘文物特色，不时推出新的文创产品，对于市场反馈好的会进一步规模化生产。“IP+消费”这一模式，既让更多人了解文物，也产生了经济效益。 “人工智能等技术推动商品消费迭代升级，消费新业态新模式新场景不断涌现，是持续创造增量的关键动力。”姜照分析。
K | 上半年，社会消费品零售总额16大类商品中，10类商品实现了增长，其中7类商品的增速在5%以上。
L | 商务部有关负责同志表示，将出台相关政策措施，推动商品消费规模扩大、结构升级，更好顺应和满足人民群众多样化、多层次的消费需求。 夯实扩大消费的根基，进一步释放潜力 当前，消费领域还面临一些矛盾和问题，客观上制约着消费潜力的进一步释放。
M | 国务院发展研究中心市场经济研究所市场流通研究室主任陈丽芬认为，《规划》更加注重提升消费能力、优化消费环境、完善促进消费制度机制等长效制度建设，强调通过多渠道促进居民增收、保障消费者权益、清理优化不合理限制性措施等举措，切实增强人们的消费意愿和消费能力，夯实扩大消费的根基。 《规划》一方面坚持惠民生与促消费紧密结合，提高人民生活品质；另一方面注重处理好短期与长期、供给与需求、政府与市场、消费政策与其他经济社会政策等关系，坚持消费领域具体举措与提升消费能力、优化消费环境、健全制度政策一体推进，着力构建更加有力的政策体系。 习近平经济思想研究中心副主任王蕴认为，就业和收入既是民生大事，也是扩大消费的基础。
N | 要更加突出就业优先导向，强化就业优先政策。落实好结构性减税降费政策，支持吸纳就业能力强的产业和企业稳岗扩岗，强化包括高校毕业生在内的青年群体等重点人群就业服务和职业技能提升服务。 国家发展改革委有关负责同志表示，大力提振消费，要着力提升消费能力，深入实施就业优先战略，持续开展大规模职业技能提升培训，多渠道促进居民增收，让居民消费底气更足、预期更稳、信心更强。（记者 王东辉 王 珂）。
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